AXIS Media and Entertainment - Claims examples
Misappropriation of name/likeness
1.
A magazine publishes an advertisement which includes the likenesses of various individuals. Those individuals had not provided a release to the publisher, and the original release they gave the photographer limited the use of the photo. The subjects sued the magazine, the advertiser and the photographer for misappropriation of likeness.
2.
A magazine publishes a story about drug use which was accompanied by a photograph of a model. Besides suing for defamation, the model alleges that the magazine misappropriated her likeness for commercial purposes.
Claims examples may be based on actual cases, composites of actual cases or hypothetical claim scenarios and are provided for illustrative purposes only. Facts have been changed to protect the confidentiality of the parties. Whether or to what extent a particular loss is covered depends on the facts and circumstances of the loss, the terms and conditions of the policy as issued and applicable law.